Founder-Led Sales

Accelerator

Founder-led sales are more than just pitching a product; they’re about building trust, showing empathy, and creating long-lasting relationships.

This guide covers the strategy and tactics, and leveraging founder status to achieve sales outcomes. Have a question about Founder-led sales? Use the button on the top right of this page to schedule a call with me and let’s chat.

Chapter 1: Intro to Founder-Led Sales

Chapter 2: Targeting

Chapter 3: LinkedIn Sales Navigator

Chapter 4: Sales is hard (do this instead)

Chapter 5: Planning organic content

Chapter 6: your elevator pitch